O que é o service design?

Robbert-Jan van Oeveren
Mar 20, 2019 · 7 min read

A diferença entre Design Thinking e Service Design

Definição de design thinking Design thinking é uma abordagem para resolver problemas complexos de uma forma centrada no utilizador. É uma abordagem prática, seguindo um processo estruturado para inovar soluções. Ao usar um conjunto elaborado de ferramentas de design, o design thinking reúne o que é desejável do ponto de vista do utilizador, tecnologicamente exequível [...]
Robbert-Jan van Oeveren
Set 17, 2018 · 3 min read

A ponte entre o Service Design e o Scrum: Porque é que o UX é crucial.

O processo de Service Design garante que estás na direção certa, mas então e agora?

Hidde Burgmans
Jun 17, 2018 · 7 min read

Koos’ brandmodel – Map and leverage the strengths of your organisation.

Based on 5 important psychological pillars, driving the ultimate brand experience. The five pillars of our brandmodel are based on psychological tensions in life that drive our subconscious decision making process. By developing your brand based on these tensions you’ll be able to create highly relevant brand experiences, for your customers and your employees. You [...]
Jules Prick
Jun 08, 2018 · 1 min read

Best insights of the Service Design Experience in Lisbon

In the first week of July 2017, Koos Service Design hosted the second edition of the Service Design Experience (SDE) in sunny Lisbon Portugal.

Jules Prick
Mai 07, 2018 · 7 min read

Six ways to measure the impact of your service design efforts

As service design is increasingly finding its way to service oriented organisations, they realise that customer experience is becoming an important business objective. As a result, companies need to be clear about the impact of service design efforts on business results.

Six ways to measure the impact of your service design efforts
Dez 21, 2017 · 10 min read

Dear UX-ers: the future is human

A visit to a UX conference in Poland taught me that the future of UX is human.

Dear UX-ers: the future is human
Dez 17, 2017 · 9 min read

Redesign do Serviço Postal português

Um objetivo claro, um processo de design fuzzy e resultados fantásticos.

Hidde Burgmans
Out 01, 2017 · 8 min read

7 princípios de UX por um Service Designer

maximise the output of Service Design and UX combined.

Hidde Burgmans
Jul 24, 2017 · 11 min read

How to avoid pitfalls when becoming more customer centric

In service design, customer centricity is one of the five basic principles. There are four pitfalls we encounter helping our clients becoming more customer centric. Here’s how to avoid them.

Nathalie Meuleman
Mai 15, 2017 · 5 min read

Service hacks: making use of resourceful customers for service innovation.

Moments where customers use the service in unexpected ways are called ‘service hacks’. Although service hacks are not dictated by the company, they do influence the experience of the customer and thus customer satisfaction.

Service hacks: making use of resourceful customers for service innovation.
Mai 15, 2017 · 2 min read

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